- Xaar, the leading inkjet printing technology group, says the advanced capabilities of its Ultra High Viscosity technology demonstrates the significant difference that inkjet printing can make to labels and packaging.
Part of Xaar’s ImagineX platform, Ultra High Viscosity technology ensures Xaar’s printheads deliver high impact, productive and efficient results for volume digital label and packaging printing applications.
Mondi, global leader in packaging and paper, has won three awards for sustainable packaging at the Austrian Green Packaging Star Awards.
The annual Green Packaging Star Awards recognise environmentally-friendly packaging and recycling solutions, as well as packaging-related improvements in operational processes in production, logistics, and distribution. The award is presented by Kompack magazine and the Austrian Research Institute for Chemistry and Technology.
The judges of these awards recognised the high standard of the following three Mondi products:
100% recyclable wrap solution exceeds SAE G27 lithium battery packaging performance standards
We always hear the phrase never judge a book by its cover. But when it comes to custom packaging, we cannot underestimate the power of a creative design. The power of a productive and unique solution matters to both brick-and-mortar and e-commerce sales. It is your first touchpoint with the customers. Packaging is your first chance to connect with the targeted audience on a personal level. It makes a killer impression and impacts their decisions. But to master the art of design, it is essential to know the basics. We cannot say that designing custom packaging is a piece of cake, but it is not a science experiment either. All you need to do is to be creative and stand out.
Everything You Need To Know About Beard Oil Packaging
When designing your Beard Oil Packaging, there are a lot of things to consider. Think about your ideal customers and how they want to purchase your product. Figure out what message you want to communicate and how to set your product apart from the competitors. The three main aspects of the custom boxes design are the information you like to offer, the material, and the actual artwork. Consider these three aspects before starting printing beard oil boxes. Some useful questions to ask are, how can you be unique? Are customers looking for a luxurious product? Do they pay attention to the sustainability factor?
Here are some basic questions that can help you to design a creative solution for beard oil containers
What Are Your Product And Its Requirements?
The first step to designing a custom packaging solution is to know your product. You need to know everything about the item you are going to pack. Are you going to package one item in the box or the multiple? Is the beard oil container made of plastic or class? How delicate is it? What are the size, dimensions, and weight of the product? Assessing all the needs and requirements can make you know what you need. It will also let you know whether you need a primary packaging layer or secondary, or both. It is the first step of the design process, and you should not overlook it.
Who Are Your Customers, And Who Is The Competition?
A wise person once said, "You cannot please everyone at once"...…So don't try it. Packaging design turns out to be perfect when design according to the ideal customers. Do a careful analysis and know what the targeted audience wants. Ensure that the design speaks to them by addressing their needs. When it comes to beard oil, it is not difficult to identify the ideal customers. We all know the key to see your product in the crowded market is to stand out. Understand your competition to find out how you can be unique. It gives you valuable opportunities to grow your business. If everyone is using cardboard, use Kraft to stand out.
What Design Elements Will Work Best For Cosmetic Packaging?
What does it take to design attractive Cosmetic Packaging? The right choice of design elements. The color, typography, graphics, and images are the main components of a visual-appealing design. Make sure to choose the right color relevant to your product and brand. It impacts the customer perception and builds positive emotions. So, make the right choice. The fonts should not only be unique but clear and readable. Don't compromise the readability over something extravagant. When it comes to imagery, we always recommend using the product's images. Patterned designs and illustrations can make you stand out. A unique solution always catches the customer's attention.
How Do You Want Your Customers To Feel When Unboxing The Product?
When customers unbox the product, there are certain feelings and emotions attached. Try to make the unboxing experience valuable and memorable for the customers. Everyone loves to feel special and loved. Offer them something unexpected to add an element of surprise. No matter what the inside content is, make sure that the presentation sets the appropriate expectations. A small handwritten note can do wonders for you. There are several other options to get creative with the unboxing. Discount coupons or vouchers are the ultimate way to bring back loyal customers. It can make customers feel satisfied with their purchases.
Does The Material Need To Be Reusable And Recyclable?
A sad fact is that packaging contributes a big-time to environmental waste. But there are many ways to overcome this issue. Being green should be your priority. You cannot survive in the market without being sustainable. It is extremely crucial to use reusable and recyclable materials. As a brand, it is also your responsibility to educate your customers and promote sustainability. Cardboard, corrugated, and Kraft are the top choices for an eco-friendly solution. Not only material but also try to use reusable ink for printing and finishing. If you are a green brand, make sure to mention it in the boxes in bold and clear fonts.
What Are The Shelf Requirements For Custom Lip Liner Packaging?
Whether you are a retail or an e-commerce brand, try to design shelf-ready packaging. An SRP refers to the solution which is efficient for shelf stocking and sales. When seen from the customer’s perspective, the product is never alone on the shelves. They see the products arranged in the same patterns unless a unique design captures their attention. Shelf impact is the unique and distinctive appeal of your product when placed on the shelves. It makes a significant impact on perception and sales. But it is essential to explore and test different options for the distinctive shelf impact. The more unique it will be, the more it will get sold.
We hope the above guide will help you to design a creative custom Lip Liner Packaging. It can make your product pop on the shelves and land in the customer’s cart. Designing a perfect solution may seem an overwhelming process, but learning few design basics can help you out. Remember to have a functional and visual-appealing solution.
What is the best way to let customers see the actual product before the purchase? Gone are the days when you can rely on fully transparent plastic boxes to showcase your product. Firstly, it is not a reliable option. Moreover, it is a serious threat to the environment, even if you use biodegradable material, the production process can leave several carbon footprints. So what is another way to win customer's trust and convince them to prefer your products over the competition? The answer is custom boxes with windows. Give your customers a sneak peek of the inside and turn their boring shopping experience into exceptional with die-cut window packaging.
Importance Of Soap Boxes with Window for Your Brand
In the saturated soap market, there are fewer opportunities available to leave a killer impression on the customers. When presented on the shelves, all the products look almost the same. The only thing which makes the points of difference is the packaging solution. To stand out in the crowd, Custom Soap Boxes with windows are an ideal choice for the brands. The window packaging comes in many sizes and shapes with a custom design. You can choose your options depending on what suits your brand and the product. From the material choice to the window shape, you can customize everything about it.
Customers Want to Know What Is Inside
Custom boxes with windows give a clear glimpse of the inside content. It is an ideal solution for your soap product because it invites customers to look and interact with the product. Customers mostly choose the products which they can see before the purchase. They are ready to switch the brand if they are not getting the desired transparency. Adding a little clarity can fuel sales and improve your business growth. By adding a customized window, you can make the product part of the design and enhance the customer experience with it.
Offers Versatile Design Options
Upon visiting the stores, you must have seen the shelves bombarded with thousands of products. If you go to the soap aisle, all the soaps will look the same. It is nearly impossible to differentiate one brand's product from the other, but custom window packaging can make your product stand out. From the cardboard boxes with windows to the double window container, there are several versatile options available to meet your needs. You can have clear packaging in the desired shape and size, and it is easy to customize it with different patterns and designs to increase the visual appeal.
Affordable Window Boxes for Bath Bombs
One of the biggest benefits of using window Boxes for Bath Bombs is affordability. All brands look for a packaging solution that not only offers beauty but is also easy on the pockets. Cardboard and corrugated are the perfect choices when you have a low budget. They may be low in price but higher in quality. Moreover, if you want a fully recyclable solution at your affordability, Kraft hanger boxes and brown boxes with windows are ideal options. Adding a window patching means eliminating the need for printing and customization. A transparent solution doesn't need many details to draw attention.
A Secure and Durable Choice
Many brands have the misconception that custom boxes with soap are not a durable and secure choice for the delicate product. But as we have said, it is only a misconception. You only have to make high-quality choices to make your packaging as secure as needed. Use the right patch film to protect the inside content from heat, moisture, and dust. A low-quality film can break or get scratched easily. Another thing that you need to consider is to opt for the right window size. Opt for medium and smaller size cut-outs because large windows are more prone to damage.
Gives Your Product a Professional and Modern Look
The world is moving fast forward towards modernism. Customers want things that are not functional but also meet today’s standards. Keep every changing trend in mind while designing soap packaging. A modern yet professional look can make customers choose your product without any second thought. So incorporate windows to your boxes in different die-cut shapes for a modern look. Not only the shape, but you can customize the box according to your requirements. When other brands are competing with high-end solutions, allow your customers to view the product without opening the box.
It Drives Sales and Brings Repeat Business
The ultimate goal of every brand is to draw customers and boosts sales, but it is not a cup of team. A high-quality product is not enough to influence purchase decisions. When it comes to driving sales, product and packaging go side by side. When you invest in one thing, you have to invest in another as well. Customized window packaging is the right tool to drive sales. When you will be successful in winning the customer's trust, it will not be hard to make them come back for repeat business.
Retail Display Boxes with Window Entice Customers
In retail stores, it is becoming hard to capture attention due to high competition. Products presented in the high-quality display boxes have higher chances to get sold as compared to the ones showcased on the shelves. So invest in the right solution and start using boxes with windows to capture the attention instantly. It will help to maximize the display and sales in the retails environment. When it comes to customization and personalization, not many styles can meet the standards of the retail industry.
There is nothing better than giving your customers a glimpse of the inside content by using Retail Display Boxes with windows. You can choose from a variety of options available for your soap packaging. It all depends on your creativity and how you want to showcase your product to attract maximum attention. Don't miss your chance to provide your customers with the ultimate shopping and unboxing experience.
According to data by the National Restaurant Association of India, both social distancing and food safety concerns have heavily impacted food businesses leading to more than 40% closures in the past fiscal.
Covid-19 has brought noticeable changes in the consumption pattern as well. For instance, instead of visiting a restaurant or a food court, people are more comfortable ordering a takeaway or food delivery service, citing health and hygiene reasons.
Hence, to stay in business, restaurants and snack outlets are meeting consumer demands by investing in food delivery. They are either collaborating with third-party food delivery service providers or initiating their very own service, getting the food to one’s doorstep.
Along with food delivery, businesses are enhancing their packaging practices to ensure food safety and hygiene, shifting mostly to disposable packaging. But are these new changes in alignment with eco-friendly practices? That’s where the concern lies.
Increase in use of plastic for food packaging
There is no denying that the food packaging industry has experienced exceptional growth throughout 2020, and trends continue in 2021. All the leading packaging manufacturers reported up to a 70% jump in the productions of packaging materials.
While that translates well for the food and packaging industry, it has raised new concerns regarding environmental degradation. Why? It is because most of the packaging materials used are single-use plastic, which is adding to the non-biodegradable waste especially in the urban areas.
Why are businesses using plastic and not a greener alternative?
Disposable plastic containers and food packaging are cheaper, easily available, leak-proof and help the food vendor or restaurant abide by the hygiene regulations. Since plastic containers give the impression of sealed and safe food, it fits the consumer satisfaction as well. Nevertheless, it has dealt a severe blow to the government’s efforts to curb the use of plastics.
Is there a way out of this new plastic packaging crisis?
Let’s face it; Covid-19 is here to stay. Even with vaccination, businesses and consumers would have to abide by the safety protocols to prevent transmission of the virus. So, restaurants and eateries will have to intensify their delivery efforts in the coming days, as physical outlets are yet to open up with full occupancy for the consumers. Businesses need to rethink the use of plastic for packaging and opt for a greener alternative with minimal environmental impact.
Here are a few options to try:
Recycled or Agro Based paper is the cheapest alternative to plastic packaging. One can use quality paper packaging for snacks and food items (leak-proof consistency).
Kraft paper is a viable alternative to plastic since it is both oil and waterproof. It addresses your leaking issues.
Another option here is using quality containers to deliver the food. The customer would receive the food and return the container for reuse. It would curb the use of disposable food containers.
What food businesses and restaurants can do is collaborate with paper packaging manufacturers to come up with, economic and eco-friendly solutions to the plastic packaging problem.
Mitigating the initial impact of the pandemic followed by the gradual shift to new business practices has been tough on business across all sectors. The transition commenced in haste to extenuate the immediate crisis. Now, as we ease into new-normal, it’s time to correct the errors committed and innovate sustainable practices towards a safer future.
Silver plastics, one of the leading German manufacturers of plastic packaging in the food industry, is now deploying a new solution to connect its machines. The connectivity solution is designed to improve the visibility and use of production data.
By using similar materials for product packaging, the recycling process is simplified. If packaging and closing labels are made out of the same material, the quality of the recycled raw material, and efficiency of the recycling process, is significantly enhanced. Paper packaging that is closed with paper-based security seals can be better integrated into the recycling process than paper packaging with plastic labels.
In all industries, green innovations have been continuously coming onto the market in recent years. When it comes to packaging including security closing mechanisms, there was one final hurdle to clear.
"By using the latest paper-based security seals and tapes, industries can not only package their products in a more tamper-proof way, but also make a sustainable contribution to environmental protection and avoid plastic," says Werner Horn, the CEO of Securikett, an Austria-based security labeling specialist committed to producing high performance products in an effective, efficient and sustainable manner.
Securikett specializes in digital and physical security systems for a broad spectrum of product sectors, is attracting attention with its invention of the new paper security seal, the company says. "Our VOID labels turn all types of packaging into safes," says Horn. "We are pleased that we can now offer this special paper-based VOID technology solution. Paper is one of the most renewable raw materials and recycling of paper is well established. Pulp fibers can be recycled up to eight times."
The security closure seals are characterized by the fact that an irreversible effect remains on the packaging when it is peeled off. Opening and tampering of the packaging is thus immediately and clearly obvious. The company produces these new paper VOID seals in various designs, sizes and colors.
The Prestige-Pak acquisition expands our capabilities in packaging for snack foods, confectionary, and baked goods.News:
With this latest acquisition, C-P Flexibles expands its multi-plant manufacturing base to provide rapid response and best-in-class printing quality. Prestige-Pak is a second generation, family-owned converter with a 53 year history of success. The company brings diverse capabilities including ten-color flexographic printing, laminating, custom slitting and a variety of prepress services. Prestige-Pak’s long standing customer relationships were built on innovation, quality, and trust and provide a strong foundation for growth.
“Prestige-Pak is an excellent addition to the C-P family,” said Mike Hoffman, CEO of C-P. “We are excited to add Prestige-Pak’s state of the art, spotless facility to our portfolio and benefit from their focus on rapid response and problem-solving capabilities. Together with Prestige-Pak, we are expanding our ability to support our customers with their supply chain needs. C-P continues to invest and grow rapidly to address ever-changing market demands.”
Vince Kuber, President of Prestige-Pak, Inc., said, “We are excited to join C-P and see our two companies as highly complementary. The new, larger organization will provide our customers with a broader portfolio of products and access to C-P’s sustainable technologies.”
According to First Atlantic Capital Managing Director, Emilio Pedroni, “We are committed to supporting the growth efforts of C-P. This acquisition further allows us to expand our footprint in North America and continue our strategy to build a leading flexible packaging company with a laser focus on innovation and customer service”.
“The Prestige-Pak acquisition will add to our already extensive footprint in the flexible packaging industry“, stated Roberto Buaron, Chairman of First Atlantic Capital. “Our C-P leadership team will help accelerate Prestige-Pak’s proven track record of developing products to better serve customer needs while providing enhanced capabilities.”
DIXONS CARPHONE DELIVERS A HAT-TRICK OF SUSTAINABILITY INITIATIVES INCLUDING INDUSTRY FIRST EPS TAKE BACK
Leading technology retailer launches first-ever nationwide polystyrene store take back initiative following successful trial
Dixons Carphone is the largest retail recycler of e-waste and a major recycler of polystyrene in the UK
Company’s intention is to make 100% of its own label packaging reusable or recyclable by 2023
Published inaugural Product Packaging Guidance to share best practice on the reduction of plastic packaging across the industry
Industry first customer EPS recycling scheme