The diverse team here at Packaging Connections is constantly striving to promulgate its vast trove of knowledge relevant to the packaging industry. In our attempts, we also hope to further new ideas and innovations that can help revolutionize the same industry.
Our founder and CEO, Mr. Sandeep Kumar Goyal, has been a pioneer in the Indian sphere of packaging and has also impacted other Asian, European and American markets. His book, the Big Book of Packaging, authored over a year and published in 2015, is his sincere attempt to bridge the gap in accessibility to in-depth packaging theory.
The beauty of the book lies in its painstaking collection of evergreen data and facts. It serves as an encyclopedia of sorts, a single source to answer all your packaging-related questions. As stated on the dedication page, this book is for everyone; anyone who might need to better understand a concept, strengthen their knowledge base, learn something new, or refer to a credible source to verify a plausible course of action.
Packaging professionals including designers, manufacturers, material and machinery specialists can all use the book as a reference guide.
“The Big Book of Packaging is a great effort by hands-on packaging professionals to simplify the concepts of packaging – from basic to advance. The content is simple, usable and systematic. I am sure this will raise the standards of packaging to the next level”, says our author, Mr. Goyal.
The Big Book streamlines the learning process for packaging students and enthusiasts through graphical representations (tables, charts) and troubleshooting examples for each presented case. Such detailed problem statements with comprehensive solution strategies have never been put together before.
“Without reservation, I heartily recommend The Big Book of the Packaging. It covers all the basic and updated info on Packaging and is ideal for all who are connected with packaging in any format. Value for Money. This is an example of extracting required data from lengthier references and converting into a readable format. Great Work.”, commends Dr. Hiren Patel, the Director of Orbicular.
The book was also recently shared with co-founders of InTin, a business growth and solutions platform that combines the power of technology tools with the insightful experience of seasoned consumer marketers and subject matter experts. Packaging Connections and InTin have also formed a strategic partnership to use intelligent packaging insights to achieve quantifiable achievements.
