Less than 30 years ago, a 20% recycled content mandate in paper products shook the industry—pushing up recycled pulp prices and forcing both legislation & innovation to improve quality and supply.
Today, post-consumer content is the norm in paper. This is the same journey plastic packaging is on now.
With advanced recycling, mono-material packaging, and PCR integration, we’re seeing major strides in sustainable plastics. Industries, policymakers, and innovators must collaborate to scale solutions—just like paper did.
♻️ The challenge is big, but the future is bright!
