Heineken launched the new str bottle in new york and los angeles. Dbod used stateoftheart techniques to create a spectacular surprise revealed by uv light. The bottle was inspired by dark nightclubs which have black lights to light up the dance floor.
With light shining through the new heineken bottle, it suddenly illuminates and reveals hidden stars and other squiggly designs. The str bottle brings a new level of excitement in the world&rsquos top nightlife venues. When exposed to uv black light, hidden ink suddenly flares up on the bottle surface and reveals a brightglowing design an enticing experience for an exclusive audience.