Cullen’s Fibre Bottle was nominated in the Waste-Free World category which aims to “build a world where nothing goes to waste, where the leftovers of one process become the raw materials of the next – just like they do in nature”.
The Fibre Bottle is a patented paper bottle, made from the corrugated waste from Cullen’s corrugated facility via a bespoke closed-loop recycling system and is fully recyclable and compostable. An evolution of a paper bottle Cullen has been producing from the healthcare sector since 2009, Cullen’s Fibre Bottle is a scalable, sustainable alternative to single-use plastic bottles or plastic pouches containing dry goods.
David MacDonald, CEO, Cullen said, “We’re honoured to be recognised by the Earthshot prize as one of the top game-changing innovations that will help us repair the planet. We all know the damage single use plastic can cause, however at Cullen we also understand businesses need a scalable, and truly recyclable alternative to replace it, that can be implemented quickly and efficiently – that’s what we provide. We work in collaboration to create truly sustainable alternatives to single use plastic in an effort to help regenerate the planet. In the last two years we’ve produced over 1 billion plastic free products for just about every sector.”
The final five Earthshot Prize winners will be announced at a ceremony in South Africa in November 2024, and will be decided by the Earthshot Council including Prince William, Her Majesty Queen Rania Al Abdullah of Jordan, Cate Blanchett and David Attenborough.