The refill pouches, which can be returned to the brand’s headquarters for recycling, are available in 70cl for each of the Darnley’s Gin Original, Spiced Gin & Navy Strength products. According to the company, the pouches derives from recycled plastic material (grade 7), “which is not only recycled but also weighs 50% less than a glass bottle of Darnley’s Gin to transport”.
Aimed at existing consumers, the gin pouches will make it more “energy-efficient for fans to purchase a glass bottle in the first instance before purchasing pouches to complement and refill them,” said the firm.
Darnley’s Gin founder William Wemyss said: “Our sustainability plans for the brand are one of constant improvement and the launch of our gin pouches is part of this journey”.
He continued: “We hope Darnley’s Gin fans will not only enjoy these gins but also return the pouches so the full environmental benefits of this initiative can be realised.”
