“This new resin is helping to make a circular economy for plastics a reality, all without compromising on the performance that brand owners and consumers require,” said Bambang Candra, Asia Pacific commercial vice president, Dow. “As a material science company, we have the responsibility to bring these products to market to prevent plastics from becoming waste in the environment.” The growing demand for e-commerce will require durable, efficient packaging that can protect products throughout their supply chains while producing minimal waste for consumers. Dow’s new formulated PCR resin can provide brands and consumers with comparable performance to collation shrink film made with virgin resins to ensure products are delivered safely while also reducing the amount of plastic waste ending up in our environment. The resin is designed to be used as 100 percent of the core layer of collation shrink applications and will enable the development of film with 13 – 24 percent recycled content. The new formulated PCR resin also reduces carbon dioxide and energy footprints helping converters, brand owners and retailers meet their sustainability goals, while also giving a new end-of-life to plastics that otherwise would have become waste. “Developing new end markets for plastic waste will help incentivize collection and recycling, enabling more recycled products to be developed while reducing the amount of plastics entering our environment,” said Suny Markose, Asia Pacific commercial recycling director for Dow.
