now expanding its area of operation also to the packaging field, superb gifts in addition to offering information goods, complete the security of goods, sell goods and other fundamental functions, also carrying a heavy diffusion between human feeling exchanges of information, endorsement gifts of goods in value. from a business perspective, gift packaging is the epithet of human emotional communication media and general frame of friendship bridge. with the advancement of technology and science, it is essential to continue to explore and find the gift packaging design in some afford much scope for thought connotation as well as an elevated aesthetic taste, intensify the physical examination and a type of traditional culture attention, consideration should be given to the traditional deconstruction and inheritance, the artistic taste of the exploration and pursuit. in gift packaging design, style highlights a simple, natural, healthy, friendly, aesthetic and environmental sense, because gift packaging design, not only for the market, display and the shelf circulation, more connection of people&39s social association and the niceties of life, the gift has the affecting communication, as well as hands spread uniqueness, these are generally different packaging " disposable " trait, there is a requirement to provide much food for thought connotation, refreshing the mind charm and gladdening the heart, making more humanized design become the centre of process. today, what we call gift packaging design doesn&rsquot refers to only a particular domain, for instance souvenirs packaging, and packaging of goods exists in all fields, from transverse, longitudinal field of product packaging viewpoint, gift packaging to the gift packaging has always been, permeable packaging area of every point, it should be broadening your horizons, a complete series of packaging design kinds, for instance watches boxes, jewellery boxes, highend gift box, cylinder packing boxes gift box. source of information httpwww.zhitongpacking.comennewsview.aspid204