Finnish company Paptic has provided its sustainable gift bag packaging solution for Pernod Ricard Finland’s brand Castillo de Molina’s wine products.
Paptic’s gift bags are a lighter and more sustainable alternative that allows consumers to streamline their purchase processes and prevents the need to buy additional bags or cases to pack wine.
Leveraging Paptic’s material, Packdesign ID, a design, branding, and packaging company, made a single gift bag solution for three different wine products, featuring individualised stickers for each product.
According to Paptic, it is a cost-effective process that provides flexibility and easy customisation in later packaging stages.
The new Castillo de Molina gift bag features printing with special effects. It comes with paper handles and customisable paper labels to support its recycling together with cardboard.
Pernod Ricard Finland brand manager Kaisa Rautanen said: “We are constantly seeking solutions to better serve today’s environmentally conscious consumers. Sustainable development is at the core of all our operations, including packaging.