pepsico has just announced the launch of an all new artisanal craft soda brand caleb&39s kola, named after the inventor of pepsi. the new soda comes in a 10ounce glass bottle reminiscent of a bygone era. caleb&39s is made with just sparkling water, fair trade cane sugar, kola nut extract, and a "secured blend of brown spices from around the world." caleb&39s is currently available at a handful of costco locations around the country, with more retailers to come.  it will be fascinating to see if coke, or other big soda brands follow with a similar approach.  sourcehttpwww.thedieline.comblog2014108pepsilaunchesnewcraftsodacalebskola
