The packaging deliberately uses shape, vocabulary and color codes which are habitually associated with cosmetic products. The pet pack, whose shape is reminiscent of a perfume bottle, enhances the pale gold color of the honey inside, described by michaud as voluptuous and sensual. The custom gold simplisqueeze® fliptop cap from seaquist closures provides the finishing touch to this elegant packaging. The simplisqueeze® system ensures clean and controlled dispensing, and prevents messy buildup around the closure orifice. The valve opens when the bottle is squeezed and seals immediately the pressure is released.
