themagictouch were awarded the &ldquobest innovation&rdquo accolade for the second successive year at the trophex exhibition, this time for its cpm transfer process.the successful entry introduced the unique full colour direct image transfer process for the decoration of glass bottles and jars offering a premium &ldquono label&rdquo look and feel.using the unique oki 711 &ldquowhite toner&rdquo led digital printer and themagictouch cpm transfer paper the company have developed a quick and simple method to produce full colour images onto various shaped bottles or jars regardless of glass colour.having witnessed in 2014 the success of personalised labels on selected drinks brands including famous grouse and several champagne brands, together with the global success of the personalised cocacola bottles, there is now the opportunity to print and personalise &ldquodirectly to the surface&rdquo a vast range of glass products.jim nicol, managing director, told packaging news &ldquoour cpm transfer is printed in a tonerbased laser printer and applied to the bottle using a traditional mug press taking approx 90 seconds.&ldquothe printer will produce up 100 transfers per minute so the potential is endless. &ldquowe believe there is a huge market for personalised bottles in various markets. the impact of the coca cola bottles last year was incredible. offering short run bespoke design and personalisation we think has some great potential.&rdquopotential applications include limited edition bottles, personalised gifts, promotional and recognition products, together with the obvious wine, beer, cider and spirits markets.the cpm tonerbased transfers are be applied using a traditional mug press in less than 2 minutes, costing as little as 15p per full colour transfer.nicol said &ldquowe introduced the white toner technology over a year ago and continue to find new and innovative applications using the same technology and heat press equipment. the ability to print to the quality we are achieving on the bottles is truly astounding and is great to be recognised by the visitors to the show and their online voting audience&rdquo.&ldquothe process involves glass products with no special coating enabling the user to source empty bottles or jars from a multiple of options including online wholesalers and even retailers such as wilkinson, aldi and even ikea&rdquo