ds smith has developed a variable size packaging solution which set new standards in the area of complexity reduction. from two virtually identical corrugated cardboard layouts three pieces of packaging of completely different sizes can be built. three items of packaging of various formats can optimally adjusted to individual product requirements. packaging is flexible and can fully meet the challenges of online retail. the clever structure is particularly ideal for online stores due to its versatility. products of many different sizes and quantities can be securely transported using this packaging concept. with the &39variable&39 packaging concept ds smith has provided a customer with significantly reduced complexity. the previous 13 different packaging units were completely replaced by the two layouts. it significantly minimised number of different items of packaging for various sizes optimised the customer&39s entire packaging process and ensured greater efficiency.