The designs are incredibly appealing, showcasing the recognisable Minions characters in new lunchbox-friendly, square packaging.
Maren Fuhrich, brand manager at FrieslandCampina, said: “Sustainability is a key focus for us at FrieslandCampina so we’re proud to introduce the new eco-friendly cardboard carton packaging this autumn – another step along the road in our ambition to make 100% of our packaging recyclable or reusable by 2025, whilst also providing healthy nutrition to a growing population.”
