Pukka, the nation’s number one pie brand, has relaunched its popular chilled handheld range with bold, colourful new packaging that’s designed to drive stronger standout in fixture, while improving shopability through clearer flavour cues and easier navigation.
Rolling out from April, the new packaging comes alongside a more considered range, making it easier for shoppers to find the products they know and love, while still offering plenty of choice across a variety of recipes.
