A new global symbol designed to identify reusable packaging and reuse systems has been launched by a coalition of businesses, governments, NGOs, and designers.

The logo has been launched by PR3: The Global Alliance to Advance Reuse and comes amid growing concerns that recycling alone cannot solve the plastic waste crisis alone.

The PR3 Global Standards Panel launched the search for a universal reuse symbol in 2025, and the initiative received 236 submissions from 29 countries.

Vetropack is breaking new ground in improving the environmental sustainability of the Austrian wine industry with two innovative solutions. The glass packaging manufacturer has further developed the classic 0.75-litre Rhinewine bottle, significantly reducing its weight while retaining the same dimensions. Weighing just 350 grams, it is currently the lightest Rhinewine bottle in Europe. At the same time, Vetropack is supporting the recently introduced reusable wine bottle system in Austria with a newly developed reusable Rhinewine bottle.

The brand focus is on a “less is more” mentality through simplified packaging.

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Kraft Mac and Cheese is probably more than a grown adult should. It's my "the day got away from me and there's nothing in the fridge" dinner. Boil water, dump the powder, way too much butter, eat it leaning on the counter before it even cools. You know the move.