In a landmark step for India’s sustainable packaging and UK–India trade collaboration, Goa-based Rhea Distilleries has become the first Indian brand to launch a spirit in a paper bottle — the Frugal Bottle — for its Fidalgo Premium Cashew Feni.
The announcement coincides with UK Prime Minister Sir Keir Starmer’s trade visit to India on October 9, aimed at strengthening bilateral trade relations following the recently signed UK–India trade deal.