Budenheim, Germany – July 25, 2018 As of today’s date, BERICAP Group, one of the world’s leading manufacturers for plastic closures, invites visitors to explore its completely revised website www.bericap.com, with appealing state-of-the-art design and several new features. The new website has been designed to provide a highly user-friendly experience with improved navigation and functionality, allowing customers to access detailed product information, company news, fairs and conferences, and a CapFinder that leads intuitively to the product offering the features searched for.
User-friendly navigation
The new site includes extensive product information to help customers recognize BERICAP’s complete range of closure solutions for the food, beverage and industrial markets. Technical data, videos and success stories with customers from different sectors provide a detailed overview of the company’s range of services in each segment. Designed with a clear focus on the user experience, the website employs the latest technology to ensure that the responsive site is compatible with today's browsers and mobile devices.
Four main navigation levels form the core of the new website. “Products and Markets” gives an overview of the areas of activity covered by BERICAP. “Services and Solutions” includes the comprehensive services that, in addition to innovative and high-quality products, form one of BERICAP’s main USPs. The “Company” menu item offers an overview of the company’s history and mission, together with the latest news, information on fairs and conferences, and the careers section. Press releases are downloadable from the “Company / News” menu and offer direct access to printable press pictures.
CapFinder for one of the biggest closure ranges in the market
As an additional feature, the new website offers a service known as CapFinder, helping customers to make BERICAP’s broad range of products easy to understand. The CapFinder is located under “Products and Markets”, and covers a selection of the BERICAP product portfolio. New product details are updated continuously so that users can always access the latest technical information and view product images and up-to-date technical data.
“We are very excited about the launch of our new website”, says Christoph Thünemann, Group Director Communications and Marketing at BERICAP. “We love the new look and feel and are proud of our new features, especially the CapFinder where an impressive overview of the product range is available in one place.”
Supporting BERICAP's goal of underlining the company’s role as an innovation-generating and quality-driven global partner, serving customers in over 100 countries, the new website is a milestone to emphasize this claim within the company’s marketing mix. “As we strive to improve every aspect of our online and offline communication efforts, flagship projects such as the new website demonstrate our commitment to excellence, not only within our daily business but also within marketing and communications”, Thünemann concludes.
