Nbspan Innovative Adhesive Developed By Battelle Withnbspmondelz International Combines High Selfadhesion With Low Tack For A Product That Is Easy To Use Easy To Apply Consistent Andnbsponly Sticks To Itselfldquounlike Traditional Pressure Sensitive Adhesives The New Low Tack Adhesive Lta Is Not Messy Tacky Or Expensive For Example It Wonrsquot Pick Up Crumbs From Crackers Or Cookies That Make Traditional Adhesives Ineffectiverdquo Said Cindy Conner Senior Market Manager In Consumer Industrial And Medical Products At Battelle Nbspldquoall Consumers Need To Do Is Press It Together To Create An Effective And Consistent Seal That Stands The Test Of Repeated Cycles Of Opening And Reclosingrdquo Conner Addedthe Adhesive Can Be Preapplied To Packaging Film Using Conventional Printing And Coating Technologies Followed By Curing With Ultraviolet Energy It Is Cost Effective To Manufacture And Apply And Can Be Easily Introduced Into Existing Packaging Operations The Developers Of The Technology Believe Lta Can Be Customized For A Variety Of Applications Needing Higher Strength As A Costeffective Alternative To Traditional Hook And Loop Closuresbecause Food Package Reclosability Is Seen As A Significant Market Opportunity For Lta Battelle And Mondelez Are Working On Establishing Favorable Regulatory Compliance Status For The Technologynbsp While Regulatory Compliance For Food Packaging Is Not Yet A Reality The Adhesive Can Potentially Be Applied To The Full Range Of Nonfood Consumer Products Packaging Including Facial Tissue Or Wet Wipe Packs Makeup Containers Trash Bags Produce Packaging Personal Care Products Detergent Packaging And Snack Bags Among Othersbattelle And Mondelz International Will Present A Case Study On How They Codeveloped And Are Commercializing This Proprietary Breakthrough In Technology For Package Reclosability At Codev 2015 On February 10 In Scottsdale Arizona Codev Is A Conference That Promotes Open Innovation Connecting Products And Businesses With Customers And Partnersldquowersquore Excited About The Benefits This New Adhesive Brings To The Marketrdquo Said Stu Stein Director Of Open Innovation At Mondelz International Ldquowe See Endless Opportunities Across Packaging Types For It To Enhance And Extend Product Integrity Cost Effectively While Offering Greater Convenience To Consumersrdquoabout Battelleevery Day The People Ofnbspbattellenbspapply Science And Technology To Solving What Matters Most At Major Technology Centers And National Laboratories Around The World Battelle Conducts Research And Development Designs And Manufactures Products And Delivers Critical Services For Government And Commercial Customers Headquartered In Columbus Ohio Since Its Founding In 1929 Battelle Serves The National Security Health And Life Sciences And Energy And Environmental Industries For More Information Visit Wwwbattelleorgnbspabout Mondelz Internationalmondelez International Inc Nasdaq Mdlz Is A Global Snacking Powerhouse With 2013 Revenue Of 35 Billion Creating Delicious Moments Of Joy In 165 Countries Mondelez International Is A World Leader In Biscuits Chocolate Gum Candy Coffee And Powdered Beverages With Billiondollar Brands Such As Oreo Lu And Nabisco Biscuits Cadbury Cadbury Dairy Milk And Milka Chocolate Trident Gum Jacobs Coffeenbspand Tang Powdered Beverages Mondelez International Is A Proud Member Of The Standard And Poor39s 500 Nasdaq 100 And Dow Jones Sustainability Index Visitwwwmondelezinternationalcomnbspor Follow Us On Twitter Atwwwtwittercommdlz
