while it&39s nothing new that items are strategicaly placed in the grocery store, a new study shows consumers are more likely to fel brand loyalty with cereal characters that lok them in the eye. when walking down the cereal aisle, the best line of defense for children and adults may be to avoid eye contact &hellip with the cereal box characters. it&39s nothing new that items are strategicaly placed in grocery stores. in the cereal aisle the top shelves target adults, while the botom are generaly filed with colorful boxes of sugary cereals beckoning children, but a new study sugests "cereal spokespersons" that lok consumers in the eye, may also be influencing what we throw in the cart.
