retail is experiencing one of its most dynamic and exciting periods in a long time. consumers are placing everhigher demands on retailers and brand owners, expecting a wider and more attractive assortment at better prices and an even more pleasurable and convenient shopping experience&mdashall with a limited impact on the environment. retailers are responding with dedicated discount formats, online retailing, and a wider and more potent privatelabel offering. brand owners, once the masters of the retail universe, are increasingly under pressure to innovate and promote their brand, to earn their place on the retail shelf and maximize profitability.
