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Interactive Packaging

04 Oct 2011
admin

Coca cola is launching a new high tech beverage can to address the latest interactive packaging trend to grab the attention of young customers. These cans are printed with a quick response code which, when scanned by a smart phone camera, takes the phone browser straight to an online &ldquocoke music portal&rdquo.

It allows the manufacturer to communicate with and attract young consumers. This technology is an interesting way of elevating the moment of consumption through additional sensory experiences, adding hearing to taste and sight.

Botanical Perfume Packaging

04 Oct 2011
admin

The artisan botanical perfume packaging is made from recycled, biodegradable paperboard, using no glue and vegetablebased inks. Moreover, the natural perfume is contained in diminutive wooden pots made from beech wood sourced from sustainable forests. Pacific perfumes offers a range of perfumes made entirely of ingredients that are ethically sourced, 100 natural and 100 botanical.

Social Media Chocolate Wrappers

23 Sep 2011
admin

These facebook chocolates are a creation of a student audrey wells. The chocolate&rsquos packaging is made from randomlychosen friend&rsquos profiles.

Social media has poured out of the internet and into our daytoday lives, and it&rsquos often the subject or inspiration for artists and designers. Facebook chocolate is an example of how innovations inspire each other, and this quirky idea is a pretty good one.

Bottles Cluster

23 Sep 2011
admin

 It is not just the bottle itself, but also the way it is presented, that makes it attractive to retail and consumers alike the cluster symbolizes the &ldquojewel case&rdquo made for a precious product such as water. Sidel has come up with a new packaging concept that signals a new approach to product promotion, rather than placing bottles on a shelf, the cluster&trade bottle bundles a number of shortneck bottles using green neck rings that are attached to a main branch resembling fruit hanging on a tree.

Retail Display

23 Sep 2011
admin

 Ghl team wanted to design an innovative secondary pack that could communicate and educate the consumer of the alternate ways to use hersheys syrup. The dyw team in view of the niche market the brand enjoy, designed a structure that helped highlight elements of the iconic form of the primary bottle by designing a sleeve showcased the neck and cap of the bottle. The design of the box was crafted akin to a print ad wherein we used the key message of bringing out exciting opportunities of milk and hershey&rsquos syrup.

bone shaped packaging

23 Sep 2011
admin

when trying to make your product stand out on the shelf, a great label can do wonders for enhancing your bottle. the organic oscar dog shampoo and conditioner labels are a perfect example of labels that compliment the dog bone shaped bottles perfectly.

the collection introduced three different products including an aloe vera shampoo, aloe vera conditioner, and oatmeal shampoo. 

To Be Continued Packaging

23 Sep 2011
admin

Companies have lately been creating packaging that are called as &ldquoto be continued&rdquo packaging. Packaging was given this name because the text or art begins on one bottle and continues onto another. Brands are ultimately trying to draw attention to their product on the shelf. By owning a larger section of shelf realty the brand is able to attract customers more easily.

Toothpaste Packaging Designa

23 Sep 2011
admin

Here is another intriguing toothpaste packaging design that makes total sense. Save paste has a threepoint agenda to eliminate the hardtosqueeze dead space, minimizing toothpaste residue left inside the container reduce two packaging to one.

It means we can reduce waste and manufacturing price plus encourage recycling. And finally, have a userfriendly design so that people easily adopt it.