Chocolates Valor, a prominent Spanish chocolate manufacturer, has effectively transitioned a portion of its cocoa product packaging to Sonoco's recyclable GREENCAN® solution.
Established in 1881, this family-run enterprise boasts an extensive network of chocolate shops and produces over 22,900 tonnes of chocolate annually. Specializing in high-cocoa percentage chocolate bars, sugar-free chocolate, soluble cocoa, and various chocolate snacks, Chocolates Valor prides itself on innovation and sustainability.
In line with its commitment to staying ahead in innovation and sustainability, Chocolates Valor has opted to adopt Sonoco's state-of-the-art recyclable packaging solution: GREENCAN®.
Sonoco's GREENCAN® recyclable paperboard package, comprised of 92-98% paperboard, offers a diverse range of barrier properties. Available in various shapes and sizes, including round, square, rectangular, oval, oblong, and triangular, the GREENCAN® is designed for easy recycling, boasting robust barrier properties.
Featuring an integrated paper lid, the GREENCAN® simplifies the recycling process for consumers, as the entire package can be recycled through household paper streams without disassembly.
María Roldán, Technical Purchasing specialist at Chocolates Valor, highlights GREENCAN®'s improvement over the original packaging, stating: "Beyond meeting the 2030 agenda, we continuously strive to adopt more sustainable materials and reduce our environmental footprint."
Chocolates Valor expresses satisfaction with the GREENCAN® packaging, aligning with their commitment to offering sustainable and eco-friendly products.
Roldán remarks on the positive consumer response to the GREENCAN®, emphasizing the brand's dedication to eco-design and recyclability criteria in packaging.
David Vilanova, Sales Manager at Sonoco Consumers Europe, underscores the enduring partnership between Sonoco and Chocolates Valor, characterized by shared values, trust, and excellence. Together, they aim to drive positive change through sustainability, with GREENCAN® technology playing a vital role in achieving this objective.
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