Schreiner MediPharm has developed specialty labels for demo devices of various auto injector models in which safety and ease of use for the patient are taken care.
The design of the systems is focused on user friendliness and intuitive operation in order to make self-medication easier for the patient. To improve grip, an anti-slip varnish is used to prevent slipping during the injection. An integrated hologram helps the user identify the product as an original. A printed QR code provides a link to a website when being read via a smartphone.
The Amber Pen model is additionally equipped with a special new feature. A label-integrated NFC (Near Field Communication) chip offers users the opportunity to interactively access important information and services by smartphone. Furthermore, the label for the Molly device includes a temperature indicator that produces a reversible color shift when a defined ambient temperature has been reached.
In addition to these helpful functions, the specialty labels allow for customized branding and thus emphasize the manufacturer’s brand presentation.