Many considerations go into any packaging design: What is the function of a particular package? What are the regulatory requirements we need to satisfy? What are the brand considerations? What small changes in each package can add up to big steps forward for sustainability over time?
First off, they switched the materials they use for the pod packaging to now be made completely out of cardboard, making it easier to recycle after usage.
The team then focused on using less material overall for packaging. That started with replacing the paper user manual with a QR code. That one decision eliminated the need for those tiny pamphlets and a digital version is easily accessed by scanning the code with your phone (Android or iPhone).
They further cut down on packaging waste with a new inner tray design, allowing for a smaller version of our original packaging.
Additional changes to the package design include a redesigned label, including the holographic authentication sticker on packages sold in every market STIIIZY products are available (California, Michigan, Nevada, Washington, and Arizona), placing the strain name call-out on the front and moving the child-resistant, tamper-evident punch-out mechanism to the back, allowing for batch labels on the left side, which double as tamper-evident labels.
“This effort is one of many STIIIZY implementations in becoming a green, environmentally conscious company, and sustainability is a mindset we want to bring to all our efforts, ” says Shryne Group Marketing Director Jackie Kim.
Case in point, our DTLA storefront offers a recycling program for our pods and disposable batteries, available at each register. We recommend that customers outside of the DTLA area join us in these initiatives by finding a metal recycling waste center near them.
Although they have released a new version of our pod packaging across the board, the old version may still be on the market during this new transition. To ensure the customers are always purchasing authentic STIIIZY products, use Weedmaps to locate a nearby verified retailer.