Suntory Spirits Ltd. (Suntory) will be using the world's first 100% recycled aluminum can*1 in its limited editions of The Premium Malt's CO2 Reduction Can (350ml, 5.5% ABV) and The Premium Malt's 〈Kaoru〉 Ale CO2 Reduction Can (350ml, 6% ABV) which will be available in stores nationwide in Japan from Tuesday, September 6th in a limited amount.
This first-of-its-kind 100% recycled aluminum can was jointly developed by UACJ Corporation and Toyo Seikan Group Holdings, Ltd. and emitted 60% less CO2 compared to when creating a regular aluminum can.
"We are delighted that the three companies were able to take on the challenge to reduce greenhouse gas emissions in the value chain and achieve this goal," said Masaaki Fujiwara, Deputy Division COO, Sustainability Management Division Leader at Suntory Holdings. "We will continue working with all members of the value chain and promote various initiatives to realize a circular society."
As a global beverage company supported by the blessings of nature such as water and agricultural products, the Suntory Group has been aiming to realize a sustainable society with its corporate mission "To create harmony with people and nature". In order to achieve net zero greenhouse gas (GHG) emissions across the entire value chain by 2050, the Suntory Group has set a goal to halve GHG emissions in its direct operations*3 and reduce them by 30% across the whole value chain by 2030.
For packaging and containers, the Suntory Group considers its environmental impact throughout the entire product life cycle, from product design to transportation and recycling after consumption, and works to promote a circular economy. For PET bottles specifically, the company established the "Suntory Group Plastic Policy" in 2019 to contribute to achieving a recycling-oriented and decarbonized society.
The Suntory Group will continue its efforts to reduce GHG emissions throughout the entire value chain by actively introducing environmentally friendly packaging materials and containers as well as installing more energy-efficient technologies and renewable energy.