Morrisons will remove “use-by” dates from milk packaging at the end of the month in an attempt to save millions of pints from being thrown away unnecessarily every year.
The British supermarket is asking customers to use a simple and time-honoured test to work out if cow’s milk is usable: sniff it.
Bottles sold by the retailer will still carry “best before” dates that will give an indication of when the milk will have the best taste, but it can often still be used safely for several days after that point.