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Marketing 101: Can You Judge A Product By Its Package?

22 Nov 2021
ch.bhaskar01
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Packaging used to be taken for granted; it was considered nothing but a layer of protection for the product within and a means of getting it from point A to point B. Because there was no expectation from customers, manufacturers didn't pay much attention to branding, either.

However, things have changed significantly since those days because product packaging now plays an essential role in the selling process.

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packaging designers
product packaging
packaging in marketing
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