Rexam has created a unique can for finnish brewery olvi using a 360º embossing technique that gives the can and the brand a completely new look and feel and great shelf stand out. Olvis cider brand fizz cooler has just been launched in an embossed can and has become the first brand to use rexams revolutionary 360º embossing technique in the cider category.360º embossing was launched by rexam in europe in 2007 and has been popular with drinks companies across a variety of categories. Customers can choose from a wide range of different patterns to suit their brand.
Packaging for a line of light fruit mousses. The graphic choosen is extremly simple but has great visual impact due to the symbology and forceful colors
Tricorbraun, with preform molds such as the one used to manufacture the oval violeta, has helped marketers find the middle ground between the panache of a customdesigned bottle and the cost efficiency of an offtheshelf shape.
The new easyopen belgioioso sliced cheese package is sure to become the new category standard, replacing teartape style packaging. The package features curwood&rsquos new curpolene® 7202 film with integrascore® opening technology for easy, controlled directional tearing. The newly formulated film delivers superior abuseresistance for 75 percent fewer leakers and less pinholing, improved roll conformity and cof, improved oxygen barrier, 40 percent less haze, and 6 percent less weight and 11.5 percent less volume than competitive films.
Ball&rsquos new pure brand end printable can end has the ability to render images of people or even human lips to differentiate a brand on the shelf and compete with pet beverage bottles.a printable can end that can display a variety of graphic visuals, part of the metal packaging industry&rsquos new campaign to spruce up the image of the metal can as a retail shelf differentiator. Ratingen, germanybased ball europe is testing a foil that can print in as many as 10 colors and cover the end completely, including the seal and opening.
A revolutionary new barrier coating, which is both water and grease resistant, has been developed by europe&rsquos leading corrugated cardboard packaging manufacturer smurfit kappa. The new technology will enable food packaging containing frozen foods or hot and cold greasy snacks to be made from corrugated cardboard and is currently being trialled by a major supermarket for hot baked products.
Recently ibc organized a symposim on pharmaceutical packaging & labelling asia 2008 at singapore. Www.packagingconnections was invited to speak on the patient safety and consumer needs functional pharmaceutical labeling at moment of use, to prevent medical errors. Mr sandeep goyal spoke on the topic and explained how functional labels can help to prevent many medical errors. You can download the full presentation at www.packagingconnections.comdownloadsdownload196.pdf
Meet mr chaianaya md eltete india tpc and alumnus of indian institute of packaging. During an exclusive pinterview with www.packagingconnections.com he explains that he would like to change the perception of the packaging industry in the eyes of the consumer, electronics and other industries in india. Packaging is still given stepmotherly treatment in india&hellip&rdquo.
