we had the privilege of working closely with caliwater to rebrand their innovative beverage, which is the first readytodrink enhanced water powered by the cactusgrown super fruit, prickly pear. the unique beverage originally hit shelves in 2012, but in january 2015, caliwater relaunched their cactus water beverage in a sleek tetra prisma aseptic package with a refreshing new identity and design.caliwater is a los angeles based company, so it was important to create a brand that resonates with the forwardthinking culture of southern california.