In an effort to bring sustainable solutions to its products, Bengaluru-based iD Fresh Food has launched its Smart Sip Tender Coconut and Grated Coconut in rather innovative and eco-friendly packaging – a coconut shell.
PC Musthafa, CEO and co-founder of iD Fresh Food said, “Our 2020 vision is to go green. As a consumer-centric company committed to preserving the tradition of Indian cooking with healthy and fresh ingredients, we are constantly looking for ways to reduce the use of plastic in our product packaging.”