In a move that aims to save around 18 tonnes of packaging waste from landfill every year, all QV tube products are now being transitioned from laminate to LDPE packaging. Laminate packaging cannot be recycled in Australia due to the recycling facilities not being able to process the components of the laminate, whereas LDPE can easily be recycled by customers in their kerbside recycle bins.
This change signifies the company's unwavering commitment to sustainability, and reflects Ego's determination to implement changes that positively impact the environment.