May 2015

studio h has created the brand identity and packaging design for new brands kaleos and coconut pecks.studio h, who was responsible for inspiral&rsquos core brand and packaging redesign, was briefed to create fun, quirky brands that appeal to all ages whilst retaining inspiral&rsquos &lsquocool, eco credentials&rsquo.&ldquothe powerful geometric kale leaf gives kaleos a fun and engaging personality as well as being a useful brand asset for all collateral&rdquo says rob hall, studio h creative partner, &ldquoand the coconut message on coconut pecks is reinforced by

brandopus has worked with kingsmill to redesign their brand and packaging design across the entire portfolio of products.personality over and above the functional attributes of the products, whilst establishing a clear portfolio architecture and simplified pack communication hierarchy that will form a strong platform for coherent innovation.the outcome introduces a subtle sense of the brighter side of everyday family life, which drives distinctiveness and emotional connection at a brand level.

global functional drinks gfd has launched a new generation of soft drinks named freshbe, with colourful design by identica.freshbe is described as a high quality range of soft drinks. the full range includes five unique flavours in the uk and us markets mojito, cosmopolitan, pina colada, sex on the beach and strawberry margarita light uk mai tai slim usa.sergey stepanov, international marketing director at gfd, said &ldquoidentica worked quickly, using the research and market understanding we had gathered, to diagnose what was required to make this opportunity fly.

posted by sandra avant, agricultural research service, on may 19, 2015 at 1000 am this post is part of the science tuesday feature series on the usda blog.

nestle announced in a press release today that it is partnering with youtube for a limited edition version of kitkat. no, that&rsquos not android 4.4 kitkat, but rather the popular candy bar. as part of the partnership, nestle will produce over 600,000 limited edition kitkat wrappers with the branding &ldquoyoutube break.&rdquo nestle says this is the biggest change in package design for kitkat since its inception 80 years ago.the &ldquoyoutube my breaks&rdquo packaging is part of nestle&rsquos &ldquocelebrate the breakers break&rdquo marketing campaign.

the whiskey company chivas brothers, a part of pernod ricard international group of companies, has presented one of its rarest blends, the ultrapremium chivas regal the icon. the luxurious decanter and the outer case were designed by the brand consultancy coley porter bell.the new bottle has been launched in travel retail for 3,500 the global roll out is slated for september 2015.to create the prestige decanter for chivas regal the icon, the agency has collaborated with leading luxury cabinet and displaymakers ch. dahlinger and the master craftsmen at dartington crystal.