Miscellaneous

Bristol-based strategic brand design agency, Outlaw, has redesigned Peroni Nastro Azzurro’s secondary packaging, the first global update to the brand’s core packaging since 2018. The striking new design unleashes the brand’s eponymous blue ribbon – ‘Nastro Azzurro’ – to deliver shelf impact with characteristic Italian flair.

Komori India had reported 35 orders from India at drupa24 (held from 28 May – 7 June in Dusseldorf, Germany). The company already had a dozen orders for installations in hand by the end of April 2024. The remaining 23 machines were actual deals finalized during the printing and packaging show.

The Komori Group received orders for 150 machines during the show out of which one-fourth of the orders were from India, Jun Sudo, president, Komori India said in a previous interaction with Packaging South Asia.

Pune’s Chitale Bandhu Mithaiwale has filed a case against a local businessman for allegedly selling a version of its popular sweet and spicy crispy deep-fried snack, bakarwadi, under a deceptively similar brand name.

Deputy police commissioner Sandip Singh Gill said Chitale Sweet Home proprietor Pramod Prabhakar Chitale has been booked under the Bharatiya Nyaya Sanhita’s sections 318(2) (cheating) and 350 (making a false mark upon any receptacle containing goods) and the Information Technology Act’s sections 66C and 66D (identity theft).

The new wordmark features elegantly crafted letterforms, drawing inspiration from the original Freixenet façade at the winery entrance in Sant Sadurní d’Anoia. By integrating these historical elements into contemporary design, Freixenet demonstrates its commitment to food and drink sustainability while appealing to a broader audience.

Luxury women's fashion and fragrance brand, Oscar de la Renta launched a new fragrance called New York. This scent is inspired by and celebrates the spirit of New York City, from the scent notes to the packaging.
 
The bottle and folding carton are inspired by iconic Art Deco architecture found throughout New York City. 
 
An intricate vertical fluting fuses with the bottle and cap and is designed to resemble NYC architectural heritage. The soft pink hue of the fragrance is seen through the bottle and represents Oscar de la Renta’s feminine style.