Miscellaneous

Hostess’ updated logo keeps its trademark red heart but brings a “more playful” font style, brighter color palette and new cloud-shaped border “celebrating the light and airy quality of every Hostess snack,” according to Orrville-based J.M. Smucker, which closed the $5.6 billion Hostess Brands Inc. acquisition just over a year ago.

“The new packaging will begin to roll out in January and will be reflected nationally across the entire portfolio, all packaging formats and in all distributions upon completion,” said Aundrea Graver, director of marketing at J.M. Smucker.

Mintel launched the Mintel Spark. This new product concept generator is a catalyst for market-leading innovation for consumer packaged goods (CPG) brands.
 
Mintel Spark was designed to address this slump and assist brands throughout the innovation process.   
 
Matt Nelson, Mintel CEO, said: 
 
“By combining trusted Mintel expertise with AI, Spark connects the dots between consumer, innovation, and market insights to reveal the opportunities with strong market potential, giving brands the confidence to move forward.” 
 

The redesign began with the core Cisk Lager, recognised for its signature yellow branding, and its low-calorie variant, Cisk Excel. Following the success of these initial redesigns, bluemarlin extended the new visual system across the entire Cisk range, which includes Cisk 0.0%, Cisk Pilsner, Cisk Premium, Cisk Strong, Cisk Extra Strong and the innovative Cisk Chill range.

UK packaging design agency Burgopak has partnered with Chuckling Goat on a microbiome test kit.

The packaging is part of a three-step at-home process. The first step is the instructions, the second is the test itself and the third is the return packaging.

Chuckling Goat selected Burgopak’s telescopic packaging design which has two trays. The top tray contains the instructions and the second tray contains the test tube with an integrated stool sample collection device on the left inside a fitment.

During the event, attendees were introduced to Cemtac Cements’ refreshed brand identity and the sleek new design of its cement bags, symbolizing quality and modernization. The company also emphasized its commitment to sustainability, advanced technology, and superior quality—core principles that continue to guide its vision and operations.

Coco Labelle’s founder Elisabeth Brown was brought up in a mixed family that shaped her knowledge and appreciation of foods from all over the world.

This is a result of her having lived in Rome, London and Mauritius where African, French, Chinese and Indian foods are fused to make culturally diverse meals.

One of Pringles’ most distinguishing features is its packaging. Unlike most potato chips that come in bags, Pringles are packaged in rigid cylinders. This distinctive packaging is not just a marketing choice but a necessity. Pringles chips are formed from potato scratch and other ingredients, making them more fragile than standard potato chips, thus requiring more protective packaging.