This is the picture I have taken at Sabarmati Ashram in Ahmedabad at Mahatma's Gandhi's museum. These three monkeys are popolarly known as Mahtma Gandhi's monkeys and convey the follwing message:
1. Never talk bad
2. Never listen bad
3, Never see bad
Now, can we related this to packaging options like:
1. Develop the packaging options that never convey bad message
2. Develop the packaging options that never sounds bad like making bad noise when we pick up/open the pack
3. Develop the packaging that really looks good and never looks bad
This is just an idea that I thought when I was at the Ashram today with my German partners,
Please do comment and enjoy your packaging ideas, Sandeep Goyal
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