Easyfairs has partnered with the Foodservice Packaging Association (FPA) to create dedicated zone at this year’s Packaging Innovations show.
The event runs from 15-16 February at the NEC, Birmingham. Within this dedicated area, visitors will access a wealth of Foodservice packaging expertise and product innovations developed in response to key market trends.
Exhibitors such as Graphic Packaging International and Futamura will showcase their extensive product ranges, including their latest innovations for the foodservice industry. While compliance service provider, Ecosurety, will be on hand to support visitors with expert advice on compliance and the UK recycling infrastructure.
Yoann Bouvet, sales director – Foodservice at Graphic Packaging International, said: “Now, more than ever, the foodservice sector relies on partners that offer flexibility and agility. Delivery-compatible foodservice packaging and the growing importance of fast and local supply are clear trends we have seen with our customers.
“Through the pandemic, we saw sustainability temporarily take a back seat; naturally, the sector needed to focus on maintaining essential supply. However, the sustainability conversation has returned to the top of the agenda for our customers, who are refocused on easy-to-recycle materials, such as our fibre-based solutions. The pandemic also brought hygiene and safety into sharp focus for businesses and consumers alike. This has driven an increase in customer enquiries about security features in packaging for delivery, and we expect this trend to continue throughout 2023. As a responsible industry partner, we have strived to continue to provide high-quality, sustainable, innovative and effective foodservice packaging to our consumers.”
Bouvet added: “At Graphic Packaging, we recognise that progress can also be made through smaller contributions. We can collectively have a great impact by taking positive steps, however large or small, to contribute positively to the circular economy. We see the effects of such efforts in areas like new legislation, brand strategy and consumer demand. It is clear many people want to see progress; one role of the packaging industry is to offer sustainable packaging solutions that perform effectively and meet both brand and consumer expectations.”
Andy Sweetman, sales and marketing director at Futamura, said: “The entire packaging industry, including the foodservice packaging industry, should be commended for rising to the challenges faced during the pandemic. Despite those uncertain times, Futamura continued to see demand rise for our renewable and certified compostable NatureFlex films.”
