transparency market research report on green packaging market recycled, reusable & degradable, regarding worldwide scenario, size, share, industry analysis, trends, and forecast from 2011 to 2018, stated that rapidly growing economies, a lack of natural resources, increasing awareness of carbon emissions, waste reduction targets, and preference of consumers for ecofriendly productshas driven the growth. the report shows that in five years, the market is expected to be worth 178bn £111bn. the highest share in the market is owned by europe, which was 41.3bn last year and north america was at 32.6bn. however, india and china are expected to have the highest growth due increased awareness of green products and economic growth, particularly in the food and drink industries. asia pacific region is expected to have high growth rate during the period of 20132018 in the case of reusable and degradable packaging. the report further stated that each year the uk will generate an estimate of 5.91m tonnes of packaging waste, from which about 20.1 of all waste encourages the green packaging market growth. though north america and japan will have a gradual growth rate, higher levels of regulation and less landfill capacity will continue to boost europe as a leader in the market. from 2013 to 2018, recycled packaging will be the highest market share with a growth of 6.9. there will be a slow growth in recycled packaging and high growth in reusable packaging in north america because of high costs of producing recycled packaging and high energy consumption. the report indicates poor recycling infrastructure, regulatory concerns and limited consumer demand as the biggest barriers in the growth of green packaging market. however, advances in packaging technologies will balance these barriers. some industry operators claim that the idea is misleading in the case of green packaging. in june, a pwc report necessitated an end for using the term &ldquosustainable packaging&rdquo, while concentrating on increasing sustainability with the whole supply chain. effective packaging with minimum resources, transport and display efficiency, protection of the product with reduced product waste, and effective use of disposal and recycling are parts of the supply chain. chief executive of the packaging federation, dick searle, responded to the transparency market research report by questioning about the reason for degradable packaging being good. he said that packaging waste shouldn&rsquot be spoken about, as it is not waste, but packaging at end of life. the focus should be on methods of getting the best value out of it. source of information httpwww.mrw.co.uknewsgreenpackagingmarkettogrow608637547.article