Innventure LLC, an enterprise growth engine, today announced that AeroFlexx, the sustainable liquid packaging company Innventure launched in 2018, has been named the official innovative packaging solution for Progressive American Flat Track, a premier dirt track motorcycle racing series sanctioned by AMA Pro Racing.
“We applaud AMA Pro Racing and Progressive American Flat Track for recognizing the sustainability and durability benefits of AeroFlexx’s innovative packaging solution,” said Bill Haskell, CEO of Innventure. “We brought this technology to market because we believed it could revolutionize the liquid packaging industry. We’re thrilled that it has been embraced by AMA Pro Racing and look forward to continued adoption by customers seeking a quality packaging solution with a lower total cost of ownership and reduced environmental footprint.”
Core to its commercialization process, Innventure uses operational expertise to take breakthrough technologies sourced from multinational corporations to market. Innventure builds and scales companies around these technologies using a systematic, quantitative, and repeatable analysis.
In its evaluation of the technology, Innventure recognized the significant value the AeroFlexx packaging solution could unlock for multinational corporations, including reduced transportation costs, lower warehouse and inventory requirements, and tamper-proof safety benefits.
Based in West Chester, Ohio, AeroFlexx merges the best attributes of flexible and rigid packaging. The company’s technology has an estimated $400 billion addressable market across several categories, including the industrial, personal care, food, household products, and pet care markets. AeroFlexx intends to expand its global footprint with equipment to be deployed across the U.S., Europe and Asia.
AeroFlexx’s award-winning technology also offers substantial sustainability benefits, requiring up to 85% less virgin plastic versus rigid alternatives, promoting the usage of recycled materials and offering greater durability, all while being fully recyclable where all plastic bottles are accepted.
Since its inception, Innventure has launched three companies: PureCycle Technologies, Inc., AeroFlexx and Accelsius. PureCycle became a publicly traded company in 2021 and Innventure currently owns less than 2% of PureCycle.
