at the moment, one of the foremost trends in the field of packaging is typography, on boxes, labels and a total host of other styles it is flexible and ever changing. there are thousands of styles and fonts available, and on the top of that, the hand drawn possibilities are infinite. alcohol packaging is one style of packaging that has become mainly popular. it looks outstanding on bottle labels and so has become the latest trend for alcohol packaging design. this beer packaging has a mixture of simple lines and colours and different typography. this packaging has adopted a more realistic approach, including useful information regarding the ingredients and brewing process. this gives the consumer something attractive to read and makes the typography design a little worthless. it isn&rsquot only autonomous alcohol companies using this style of packaging design. the giant brands, such as budweiser, have started using this style, as well. this specific design from budweiser doesn&rsquot somewhat hit the style with its slightly plastic feel or colours. however, it is a good try all the same. the style of typography and the layout of the labels used are a little too formal and even though it is intended to appear exclusively, it just seems as though it hasn&rsquot been labelled correctly. source of information httppackagingnewsweekly.co.uk20130320alcoholpackagingtypography