Avon solution ampm cleansers, features a set of two daily face washes, each specifically designed fro use in the morning and evening, respectively. The two products have mirroring use cycles morning & evening as well as equivalent volumes per usage, ensuring that two cleaners will be consumed at generally the same rate. Immediate advantage includes only having to manufacture one type of bottle, thus needing only a single mold for production.
Each bottle is blank so the label takes on the added responsibility of distinguishing between the day and night cleansers. It accomplishes this graphically through a basic contrast in colors and simplified daynight logos.
