The first thing you will notice when you see the jawbone in stores is the flawless retail packaging. It really showcases the headset it puts it inside a clear plastic box on a clear plastic pedestal and the &ldquonoise is nothing&rdquo tagline. And the headset itself has a very sleek, modern design. Rather than hide what is in the box, the jawbone packaging highlights the product, offering a 360degree view of the contents. The unique yoke suspends the headset in midair as if exhibited in a museum case. Jawbone&rsquos easytouse functions and innovative noisecanceling capabilities are explained on the back of the box. The sleek design of the packaging not only makes for an engaging instore display, it is also sure to capture the consumer&rsquos attention, setting jawbone apart from the plethora of cell phone headsets. You can also read our blog on nokia bluetooth headset overpackaging at httpwww.packagingconnections.comblogp112