30 january 2015uk corrugated packaging companies are jumping on the digital bandwagon, driven by a combination of shorter run lengths, the dramatic rise of the discounters, emergence of online shopping and brand customisation.the corrugated packaging industry needs to keep pace with a challenging retail landscape and is investing significantly almost £500million in new technology and plant over the last two years to help support retailers and brand owners with enhanced merchandising productivity, whether in transit, back of store or onshelf.the confederation of paper industries cpi says that part of this significant outlay has been in cutting edge digital printing equipment to offer innovative solutions for display packaging and personalisation, which can provide a critical edge in a fiercely competitive market. 
