the industry of beverage packaging is undergoing a period of everincreasing innovation in materials, design and efficiency aimed at meeting environmental and economical concerns while inviting consumer groups, as per the new market research. charles yuska is the ceo & president of american packaging association pmmi. charles mentioned that singleserve containers are specifically strong market drivers. customers are looking out for &lsquograb and go&rsquo ease at retail, and they&rsquore more and more looking to packaging for section control &ndash even in the case with beverages. pmmi produces the pack expo trade shows. charles further said that sustainability is a strong market driver as well because consumers are expecting brands to play a significant role in helping the environment. pmmi expects top beverage packaging trends that will impact the market include striking single serve packaging economical &ldquogreen&rdquo packaging, motivated by environmental concerns and manufacturers&rsquo cost plastics as &ldquothe material of choice&rdquo due to the rapid inventions likely leading to more ecofriendly, lighter packaging new packaging equipments that is supple and complements the newest container technologies speedy expansion for pouch containers as producing technologies bring speeds and costs of pouch beverage manufacture in line with highspeed glass bottle manufacturing reducing secondary packaging to cut costs and minimize overall carbon footprints. yuska added that there are a lot of changes taking place in the primary packaging of beverage products. it means that the companies are also searching out closely at their manufacturing operations and ensuring that they have the newest packaging and processing machinery they require to provide these new formats to the market. after all, it is all about the innovation, yuska further said. according to yuska, if companies want to keep on attracting consumers, they cannot expect to function the way they used to, and flexible packaging is something that the companies cannot afford to ignore. plastics rule beverage segment as per the information given in the report, plastic is dominating the multibillion dollar primary packaging market. about 40 per cent of consumer goods companies commonly known as cpgs using a range of formats to catch the attention of consumers. apart from plastic, other materials such as paper 5 per cent, aluminium 35 per cent, and glass 18 per cent are also used and today&rsquos most trendy primary packaging type for beverages is the bottle. the report says that bottles dominate the 55 per cent of the market share. researchers are also expecting that market expansion will exceed 25 by 2020 in america alone, with bottles and plastics driving inventions and sales in that time. in the segment of beverages, the leading materials are plastics, and bottles the foremost packaging format to allure consumers,&rdquo yuska suggested. yuska further said that the research they conducted clearly indicates that plastic bottles will be the primary sectors of centre for consumer goods companies trying out to gain brand awareness and increase sales. future is pouches, plastics along with being the stuff of choice, beverage producers are expecting that, through 2020, plastics to compel a vast majority of incremental beverage container sales. repliers to pmmi&rsquos study spoke of plastic as the means in which ecofriendlybiodegradable, green packaging technologies will thrive. in addition to this, modernization efforts with plastics are likely to continue concentrating on light weighting, improved break resistance and features that reduce spilling. pouches are likely to show the utmost percentage growth during the span of 2010 to 2020, growing as much as 105.9 per cent. new packaging and processing equipment has made pouches gainful for high volume productions, as organizations can now run pouches as speedily as other packaging formats. ecologically speaking, pouches need much less landfill space as compared to plastic bottles. furthermore, some pouches are fully biodegradable. along with this, when compared to glass bottles, pouches need a small fraction of the shipping infrastructure and space the beverage volume shifted in a truckload of quartsized pouches would need nine trucks of plastic or glass bottles. within the paper, glass and aluminium container markets, respondents observe much less in general modernization but mentioned that new aluminium bottle designs are offering producers new ways to put forth their products &ndash premium images that maintain the advantages of aluminium&rsquos thermally isolative properties. source of information httpwww.ausfoodnews.com.au20100125toptrendsinpackagingaddresscostandenviron…
