The new osram packaging is not only kind to the environment it will also help consumers make the right purchasing decisions. &ldquowhen it comes to buying energysaving lamps many consumers are unsure about the size they need, the brightness and whether the cap will fit in their existing fixtures. Simple symbols on the front of the packaging show at a glance what the energy savings are, how long the lamp will last, its light color and its brightness. The packaging is open at the bottom so consumers can see the cap and check that the lamp works on an instore tester without having to open the packaging. The differences between the various lamps can also be seen immediately. Compared with previous plastic blister packs the new innovative designs result in less waste for disposal.
