Lumoza&rsquos technology for screen printed electronics combines electroluminescent ink with a driver that controls the sequence and timing of the animation. The result is an electroluminescent computer animation that can be printed, just like ink, on all kind of surfaces, for example on a thin plastic foil. And afterwards, folded, rolled up, bended or wrapped. The material used is a combination of a phosphorbased inorganic material and an organic material. With its lightemitting screen, lumoza aims at applications in the advertising and packaging market. The screen comes with a driver chip that also stores the animation data and is typically powered by a microbattery, depending on the size of the installation. In order to save valuable battery energy, the chip contains a capacitive switch that activates the display when a prospective customer is approaching and deactivates it when he is moving on. Not surprisingly the dvdpackaging industry has already shown interest, as they are always looking for new appealing packaging alternatives.