dublin, dec. 16, 2014 prnewswire research and marketshttpwww.researchandmarkets.comresearchkq5n48global has announced the addition of the "global confectionery and bakery packaging market 20152019" report to their offering.httpphotos.prnewswire.comprnh20130307600769one major trend witnessed in the market is the demand for confectionery products has exceeded supply in developing countries. in developing countries, many people have switched from traditional homemade snacks to packaged confectionery products. many vendors have opened production units in these countries to exploit the cheap labor and raw materials and reduce transportation costs.according to the report, one of the major factors that drive the global confectionery and bakery packaging market is innovation in packaging. eyecatching and novel packaging designs give retailers a competitive edge over other vendors in terms of product visibility.further, the report states that certain factors, such as rising health consciousness among the modern customer, intense competition, and aggressive pricecutting strategies among vendors, have led to a decline in demand for confectionery products, which can result in reduced demand for packaging solutions.the study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. the report contains a comprehensive market and vendor landscape in addition to a swot analysis of the key vendors.key topics covered01. executive summary02. list of abbreviations03. scope of the report04. market research methodology05. introduction06. market landscape07. market segmentation by type of material08. market segmentation by types of products09. geographical segmentation10. buying criteria11. market growth drivers12. drivers and their impact13. market challenges14. impact of drivers and challenges15. market trends16. trends and their impact17. vendor landscape18. key vendor analysis19. other reports in this seriescompanies mentionedamcoramerican international containerapplied extrusion technologiesardagh groupballberry plasticsblue ridge paper productsbolton groupbomarkochesapeakeconsol glasscrown holdingshuhtamakitcjiangsu zhongda new material groupkuehne nagelmeadwestvaconovelissolo cup companysonoco productsstanpacsteripacksweetheart holdingstetra laval internationaltetra pak internationaltoyo seikan group holdingsuflexvacumetfor more information visit httpwww.researchandmarkets.comresearchkq5n48globalmedia contact laura wood , 35314811716, press@researchandmarkets.netsource research and marketsrelated linkshttpwww.researchandmarkets.com