eziservisds&rsquos refillable standup pouch has got the &ldquoinnovation of the year award 2010&rdquo. the award was given by the asda, which is a uk retail chain. the product was finalist in four different categories of the same contest. these categories were environmental initiative of the year, flexible plastic pack of the year, supply chain solution of the year and sustainable pack of the year. eziservisds is based in chinnor oxfordshire, uk. this new packaging system and format is the output from many contributions amcor, ipn group, and pi global. the attempt with asda is supported by waste & resources action programme, which is commonly known as wrap. in store dispensing systems isds as well as dedicated refillable and returnable packaging were a unique innovation of pi global and eziserv who have been major players in this field since 1997. primarily started by shell chemicals, this is an innovative change in the way that clients buy goods from shopper and make a noteworthy enhancement on their environmental footprint at no additional cost. isds transforms the dynamics of the supply chain from disposable prepackaged goods to the similar kind of high quality products transported and dispensed in shop in lightweight, reusable and strong packaging. now, the same products are offered in packaging that isn&rsquot just lightweight but really works better and minimizes the waste stream about 96. the technology is being judged by unilever as well as other producers. the fivestoretrial, which is wrap supported, with asda is offering two alternatives of their individual label fabric conditioner, on the other hand, the system is similarly applicable to many liquid products that are currently there on shelves of the supermarket. the ipn group, eziserv and pi global mutually created this packaging solution which completely integrates with dispensing tool specifically for retail use over the span of last ten years. ipn is a universal provider of closures on pouches. ipn has concentrated on more flexible packaging solutions that are sustainable right from when they were founded in 1996. &ldquoclean clic&rdquo is one of their renowned key technologies. this is usually integrated into packaging that is flexible and is by now in use with coca cola, nestlé, and rubbermaid. in the asda eziserv development, the clean clic is incorporated into an exclusive cap that works along with the dispensing tool and also is easy to open and use at home. amcor flexibles is the provider of the bendable refill pouch. concern for the ecological system is one of amcor&rsquos core values. by offering more sustainable packaging solutions, such as their amcor natureplus product series, or flexible packaging that facilitates the reduction of packaging weight and volumes, the company assists its consumers and customers around the world to launch and benefit from more sustainable packaging products in the marketplace. the pouch, which is utilized for asda&rsquos refill laundry conditioner is characterized by a strong laminate that allows minimum 10 refills without compromising the quality of the pack. by substituting the rigid bottles with a flexible refillable pouch, asda attains a reduction in packaging of about 96. along with this, the consignment of the unfilled pouches reduces the carbon footprint and transportation costs, as the comparable of one truckload of vacant rigid bottles takes up just one pallet space. amcor&rsquos series of standup pouches can be utilized for a lot of applications in the beverage, food, personal and home care fields as well as industrial markets. apart from the potential structural material savings, they also provide considerable benefits to both consumers and retailers. asda&rsquos refill pouch offers a wide print surface for displaying product information. the transparency of a film allows the customer to see what amount of conditioner is still remaining in the pouch. the suitable handle makes sure easy carrying and the spout allows proper dosing and easy pouring of the softener. on the top of all, the bottom gusset ensures that the pouch can be kept in the normal upright position at the homes of consumers&rsquo, disregard the fact that how much amount is left within the pack. source of information httprevipackonline.wordpress.com20101104refillablestanduppouchwinsinnovationaward