Mondi, a global leader in sustainable packaging and paper, has worked with FRESH! PACKING, to design an innovative cooler bag, to protect and transport chilled or frozen goods home by consumers.
The Fresh! Bag outer layer is entirely made from Mondi’s durable kraft paper replacing the traditionally used unrecyclable, multi-material packaging while improving cooling protection by up to 2.5 times.
Certified as fully recyclable in Europe’s existing paper waste streams, the bag’s cooling element is created using pulp, which is encased in Mondi’s kraft paper. The paper has a high stretchability, allowing easy sewing of the different plies to create a strong bag structure. The bag has a high resistance to tear and can carry large weights and sizes.
Extra security and convenience for the consumer is provided by the handle on the Fresh! Bag, which loops within itself easily, forming an open seal.
The bags are durable and can be re-used multiple times by the consumer. Mondi’s kraft paper also provides retailers with good printability for branding and messaging. Fresh! Bag recently won the German packaging award 2022 in the “Functionality & Convenience” category. FRESH! PACKING now aims to launch the bag across Europe.
