The display is composed of trays, which can be taken out and put directly on shelf. A special flap mechanism in the trays makes it easy for the consumers to pick up the product. Another advantage is that the display can be used for other confectionary brands. This multi brand concept maximizes the branding exposure and creates an enhanced buying experience for the consumer. These machine erected trays do not only work well in production, but also allow displaying the product more. This makes it easier for the consumer to pick the product.
