packaging innovation challenges of an ageing populationsupporting independent livingthe packaging society brings together leading members of the supply chain to explore the packaging design and development challenges faced by our ageing population.10 march 2015, london10 million people on the uk are over the age of 65.this figure will increase to 15.5 million people by 2034.half of all adults in the uk are over the age of 47.20 of the uk population have some form of disabilitythese statistics define the some of challenges faced by the packaging design and development community. whilst designing and developing packaging for a changing population is important to remember that ageing is not our only issue, awareness of capability is equally important.this seminar aims to encourage the packaging industry to engage in the real issues facing 21st century society, exchange ideas and discuss a way forward.speakers from the retail sector, academia and the charity sector will present their viewpoint and ideas. they will highlight some current areas of best practice then a panel discussion will then review the issues raised and engage the audience to create a call for action and next steps.speakers includejane vaas, head of policy, age ukmark caul technical manager packaging, tesco food groupian hosking senior research associate, engineering design centre, cambridge universityemily boniface designer, nestle confectionery product technology centre, york 
