seufert transparente will be unveiling its sparkling new pet promotional packaging with light effects for the drinks marketit combines packaging made of a coloured, transparent pet film together with an led module. when the packaging is picked up, approximately 80 lightpoints light up in a preset sequence of red, white and yellow.explaining why the company is exhibiting at packaging innovations, thomas pfaff, sales & marketing director at seufert transparente, said &ldquofor our company, packaging innovations is the must attend event, in order to meet new customers.guaranteed to meet brand managers, marketing specialists and packaging consultants looking for inspiring new ideas in packaging, making it the perfect environment to network.&rdquo