Nooka the maker of scifi inspired watches are taking a creative and ecofriendly approach for the packaging. The outcome is a packaging that is similar to that of tupperware.The watches will be shipped in boxes that are made out of cookinggrade silicone.
These boxes are durable, reusable, and even microwave safe. So instead of throwing away the box after opening, it can be recycled and used to store pasta, soup, and anything else you can think of.
